Making the most of Mother’s Day

Mother’s Day: for some of us, an opportunity to spend some time and money showing our appreciation for that special person who brought us into the world. For others, it’s a chance to earn some extra revenue, as the rest of us rush to show that appreciation in the form of cards, flowers and other gifts.

So, how were the retailers prepared? Did the websites of florists and card retailers perform well enough to capitalise on this celebration of all things maternal? Or did a failure to optimise lead to slowdowns and outages?
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